Embroidery as a Business
Pricing, customer meetings and capacity - making money from the machine, not just running it.
Pricing in the Norwegian Market
Du lærer å byggje ein prismodell som held på norske kostnadsnivå: sats per 1000 sting, minstepris, oppstartsgebyr, hastetillegg og mengderabatt. Vi reknar tre reelle ordrar frå start til slutt.
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1The Pricing Model: Rate per 1,000 Stitches You learn why the stitch count is the only unit that means the same thing to you and to the customer, how to s
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2Minimum Price, Setup Fee, Rush Surcharge and Volume Discount You learn why the minimum price is the most important line on your price sheet, what digitizing and setup shou
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3Three Pricing Examples with Real Norwegian Numbers We work through three complete orders: a chest logo on 60 T-shirts, a run of 24 caps and twelve jacket backs.
The Customer Meeting
Du lærer korleis du styrer forventningar før du syr det første stinget: korrekturark, prøvebrodering, skriftleg godkjenning og ei klar rutine når kunden likevel klagar.
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1Managing Expectations and the Proof Sheet You learn what embroidery can and cannot do, how to tell the customer without sounding negative, and how to se
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2Sew-Outs and Written Approval You learn how to set up a sew-out that actually reveals problems, what to look for in the sample, and how to g
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3When the Customer Complains You learn a fixed routine for receiving complaints, how to separate your own fault from the customer's, w
Embroidery or DTF
Du lærer når broderi er rett teknikk og når DTF er det, ut frå materiale, storleik, opplag, pris, haldbarheit og uttrykk — og korleis du sel begge delar utan å konkurrere med deg sjølv.
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1What Suits What You learn the strengths and limitations of embroidery and DTF on material, size, level of detail and durabilit
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2The Selection Chart: Embroidery or DTF in Thirty Seconds You get a clear selection chart you can use directly in the customer meeting, and you learn how to combine the
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3Selling Both Techniques Without Competing with Yourself You learn how to set up the services, the price sheet and the customer conversation when you offer both embroi
Capacity and Growth
Du lærer å rekne reell kapasitet per dag, finne kvar flaskehalsen faktisk ligg, vurdere når maskin nummer to lønner seg, og kva du bør automatisere først.
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1Calculate Real Capacity per Day You learn to calculate how many garments one machine and one person actually manage in a day, what separates t
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2The Bottleneck Is Hooping, Not Stitching You learn why hooping and not machine time decides how much you get out of the day, how to measure it in your
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3A Second Machine, Staffing and Automation You learn which numbers have to be in place before a second machine pays off, how to staff a shop that is grow